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From Simple English Wikipedia, the free encyclopedia
City of licenseDallas, Texas
Broadcast areaDallas/Fort Worth Metroplex
Branding97.9 The Beat
Frequency97.9 MHz (HD Radio)
First air date1947 as WFAA-FM
Format Urban contemporary
ERP100,000 watts
HAAT574 meters (1,883 ft)
Facility ID9627
Callsign meaningThe B is taken from "B-97.9," former adult contemporary station
Former callsignsWFAA-FM (1947-1973)
KZEW (1973-1990)
KKWM (1990-1991)
KLRX (1991-1993)
KRRW (1993-1997)
Owner Urban One
(Radio One Licenses, LLC)
Sister stationsKZMJ
WebcastListen Live

KBFB (97.9 MHz) is a commercial FM radio station with an Urban Contemporary radio format, known as "97.9 The Beat." It is licensed to Dallas and serves the Dallas-Fort Worth Metroplex. KBFB is owned by Urban One. The studios and offices, along with sister station KZMJ, are in the Galleria Area in North Dallas.

KBFB has an effective radiated power (ERP) of 100,000 watts. The transmitter is off Plateau Street in Cedar Hill, amid the towers for other Dallas-area FM and TV stations. KBFB broadcasts using HD Radio technology. The HD2 digital subchannel simulcasts the Urban AC format of co-owned KZMJ.