LIV Swiss Watches

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LIV Swiss Watches
Company typePrivate
IndustryFashion and jewelry
Founded2012
FounderEsti Chazanow
Headquarters
Miami, Florida
,
United States
Area served
Around the world
ProductsSwiss watches
Websitewww.livwatches.com

LIV Swiss Watches is a watch company in Miami, United States. LIV Swiss Watches' headquarters are in Miami, but most of its watches are made by hand and put together in Switzerland.[1] It is the Swiss watch brand with the most crowdfunding support.[2][3]

The watches are available worldwide. Magazines and newspapers in Switzerland,[4] Germany,[5] France,[6][7] Japan,[8] and other countries have written about them.[9][10]

History[change | change source]

Esti Chazanow started LIV Swiss Watches in Miami, Florida in 2012.[11][12] She wanted to build good Swiss watches that were not expensive but could also last, and so went on Kickstarter to get crowdfunding for her idea.[13] Chazanow wanted to make LIV Swiss Watches more personalized too, instead of mass producing it.[14] Some other crowdfunded watch brands are Sequent SuperCharger and Laventure Marine.[15]

LIV Swiss Watches has also supported and worked with Taylor Eisenhart since 2019.[16] In 2018, LIV Watches gave the winners of the F1600 Championship Series with custom GX1-A Swiss watches.[17]

Watches[change | change source]

The first LIV watch model, the GX1 Swiss Quartz Chronograph, came out in 2014.[18] The second model, the GX1-A Swiss Automatic, was funded with $1,119,029 by over 2,169 people within 12 hours.[19][20]

Another model launched in 2016 is the GX Base.[21] Later in 2017, the next LIV model, called Rebel, was also funded within 12 hours, receiving more than $1.7 million from over 2,900 people.[11] The GX1-A was also launched in 2017. It has a luminescent (light-making) feature called Super-LumiNova.[22] In 2018, the Titanium Ceramic Chrono watch was launched and funded.[23]

Other models include the GX1 Panda (for sportswear), GMT Cobalt, GX-AC, GX1, and many others.[24]

There are also many limited edition watches and collections.[25] Some of them are specialized watches for divers, pilots,[26][27][28] and other watches for specific uses and groups of people.[29]

References[change | change source]

  1. ↑ Grant, James (February 23, 2016). "Miami-Based Watch Brand LIV Raises More Than $1 Million on Kickstarter". Miami New Times. Retrieved 2019-11-30.
  2. ↑ "LIV Rebel on Kickstarter". 2017-02-28. Retrieved 2017-02-28.
  3. ↑ "LIV Rebel on LIVwatches". LIV Swiss Watches. 2017-02-28. Retrieved 2017-02-28.
  4. ↑ Hufschmid, Samuel (March 31, 2017). "Uhren für 1,7 Millionen im Internet verkauft: Ihm kann die Baselworld egal sein". NAWCC. Archived from the original on 2019-12-03. Retrieved 2019-11-30.
  5. ↑ Knapp, Johannes (14 February 2016). "Crowdfunding: LIV Genesis X1-A schweizer Automatikuhr". New Gadgets. Retrieved 2019-11-30.
  6. ↑ Ludovic B. "LIV dévoile une plongeuse et des chronographes automatiques". Le Petit Poussoir. Retrieved 2019-11-30.
  7. ↑ Pons, Grégory (2018-06-04). "Un nouveau record de souscription se prepare dans le Swiss Made - celui qui vient de Miami (Floride)". Business Montres. Retrieved 2019-11-30.
  8. ↑ "タフさと精巧さを両立したリーズナブルなスイス時計". Goods Press. 2019-03-12. Retrieved 2019-11-30.
  9. ↑ Antony, Leather (Feb 19, 2016). "The Record Kickstarter Project That Was Fully Funded In 34 Minutes: Meet LIV's GX1-A Swiss Watch". Forbes. Retrieved 2019-11-30.
  10. ↑ Ismael, Amir (Mar 9, 2018). "This Swiss watch startup met its crowdfunding goal in 34 minutes — here's why people love it". Business Insider. Retrieved 2019-11-30.
  11. ↑ 11.0 11.1 Kühn, Laura (August 13, 2018). "Hands-On with the LIV GX1-A Limited Edition: Blue Dial". Watch Time. Retrieved 2019-11-30.
  12. ↑ Zuckerman, Linda (June 4, 2018). "The Crowdfunding Success of Microbrand LIV Watches". The Luxury Lifestyle Magazine. Retrieved 2019-11-30.
  13. ↑ "MrWatchMaster Opinion: LIV Life To The Max". Mr. Watchmaster. May 29, 2018. Retrieved 2019-11-30.
  14. ↑ Weare, Michael (May 30, 2018). "LIV Watches Presents 'The Breakthrough' Campaign On Kickstarter". Watch U Seek. Retrieved 2019-11-30.
  15. ↑ "The "baby" brands of Kickstarter". Europa Star. October 2017. Retrieved 2019-11-30.
  16. ↑ Dreier, Fred (February 13, 2019). "Eisenhart builds personal business after rocky off-season". VeloNews. Retrieved 2019-11-30.
  17. ↑ "Champions to Receive LIV GX1-A Watch". FL600 series. 11 September 2018. Archived from the original on 2019-12-03. Retrieved 2019-11-30.
  18. ↑ LIV Swiss Watches history
  19. ↑ Mlot, Stephanie (February 22, 2016). "Non-Smartwatches Can Hit Kickstarter Gold, Too". PC Magazine. Retrieved 2019-11-30.
  20. ↑ Goodacre, Neal (December 19, 2018). "LIV GX1 Cool Gray – Get yours before they are gone!". Wrist Watch Review. Archived from the original on 2019-12-03. Retrieved 2019-11-30.
  21. ↑ Huang, Jessica (Mar 6, 2017). "This Swiss watch startup met its crowdfunding goal in 34 minutes — here's why people love it". Huffington Post. Retrieved 2019-11-30.
  22. ↑ Chavers, Marcus (January 9, 2017). "LIV Watches Bring Swiss Automatics Home". Newsledge. Retrieved 2019-11-30.
  23. ↑ "Top Trending Crowdfunding Projects of May 30, 2018". Medium. Jun 1, 2018. Retrieved 2019-11-30.
  24. ↑ Dimengo, Nick. "No Matter The Situation, LIV Watches Have Versatile Timepieces That Make A Serious Statement". Brobible. Retrieved 2019-11-30.
  25. ↑ "LIV Watches launches their fourth Kickstarter Campaign "The Breakthrough"". Watch Insider. May 29, 2018. Retrieved 2019-11-30.
  26. ↑ "Impulse Buy: Liv Watches 'The Breakthrough' Kickstarter Collection". Oracle of Time. June 2, 2018. Retrieved 2019-11-30.
  27. ↑ "LIV Watches Titanium Ceramic Chrono Timepieces". The Coolector. May 31, 2018. Retrieved 2019-11-30.
  28. ↑ Goulard, Brice (2018-06-01). "LIV Watches is Back on Kickstarter with "The Breakthrough", A Series of Sporty Automatic Watches". Monochrome Watches. Retrieved 2019-11-30.
  29. ↑ Biggs, John (June 10, 2018). "LIV is Kickstarting a beefy and bold chronograph for race lovers". Techcrunch. Retrieved 2019-11-30.

Other websites[change | change source]

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