Seher Bedi

From Simple English Wikipedia, the free encyclopedia

Seher Bedi, is a director, producer, and editor. She is popularly known as the 'Pioneer of Millennial Entertainment in India'.[1]

Seher first made a mark by creating seminal shows like MTV Bakra and MTV Most Wanted. In 2010, she assumed the role of Head of Creative & Content for MTV India. Then she went on to handle iconic shows like Coke Studio, Splitsvilla, MTV Loveline, Heavy Mental, Youth Icon of the Year, Club MTV, MTV Alert, MTV Stuntmania, and MTV Bollywood Grind.[2] Seher also served as a jury member of the prestigious Asian Academy Creative Awards for Content from the Asia Pacific region.[3]

Seher is currently Head of Josh Studios, the award winning content production studio of Josh, the fastest-growing and most-engaged short video app in India (as of March 6, 2023).[4]

Seher creates several popular IPs at Josh Studios including:

• Wakao, India's biggest influencer festival.[5]

• World Famous, a multi-city talent hunt across Indian heartlands.[6]

• Josh All Stars, a creator mentor community platform.[7]

• CreatorThon, a multi-city travel, mentorship, and content creation marathon.[8]

• JFLIX Film Festival, a first-of-its-kind one-minute-film-festival and awards show.

• Nach Baby Dance, a friendly competition for India's best dance performers.[9]

Shows Year Directed Produced
MTV: Made in India 1997 Yes Yes
MTV Bakra 1999 Yes Yes
MTV Video Music Awards 1999 Yes Yes
MTV Most Wanted India 2000 Yes Yes
MTV Video Music Awards 2000 Yes Yes
Movies Created As
Phir se (2011) Head of Creative and Content: MTV
Award Category Winning Entry Won
Promax India Best Promotional Campaign Radies 8.0 Gold
Promax India Best Reality Promo MTV True Life Silver
Promax India Best Sound Design Rock On Gold
Promax India Best Brand Integration Promo Kamasutra Silver
Promax India Best Programme Title Sequence Radies 8.0 Journey Packaging Gold
Promax India Best Entertainment/Variety Promo MTV True Life Gold
Promax India Best Reality Campaign MTV True Life Gold
Promax India Best Editing MTV True Life Silver
Promax India Best Reality Promo MTV True Life Gold
Promax India Best Reality Campaign MTV Roadies Silver
Promax India Best Promo MTV True Life Gold
Promax India Studio Launch of the Year Josh Studio Gold
Promax India Best Inhouse content Studio by a Brand Josh Studio Gold

References[change | change source]

  1. "3-yr-old set to host food show". 2016-07-13. Retrieved 2023-11-14. {{cite web}}: External link in |website= (help)
  2. "Josh sets up Josh Studios, appoints Seher Bedi to head operations". The Times of India. 2021-03-02. ISSN 0971-8257. Retrieved 2023-11-14.
  3. "Josh sets up Josh Studios, ropes in Seher Bedi as Head of Josh Studios". afaqs!. 2021-03-02. Retrieved 2023-11-14.
  4. Bureau, MN4U (2021-03-15). "Josh launches its first original IP 'World Famous'". MediaNews4U. Retrieved 2023-11-14.{{cite web}}: CS1 maint: numeric names: authors list (link)
  5. "Josh WAKAO – A celebration of Bharat's biggest influencer festival concluded in Mumbai". Retrieved 2022-04-02. {{cite web}}: External link in |website= (help)
  6. "Josh wraps up third edition of 'World Famous' talent hunt in Jaipur". Archived from the original on 2023-05-30. Retrieved 2023-11-14.
  7. ""Josh wraps up #EkNumber challenge with thunderous response, garners over 3 billion views"". 2021-09-02. {{cite web}}: External link in |website= (help)
  8. "Josh launches CreatorThon for creators across Pondicherry, Maldives, Jaisalmer and Goa - Exchange4media". Indian Advertising Media & Marketing News – exchange4media. Retrieved 2023-11-14.
  9. ""Battling it out on the dancefloor: Josh warps up Nach Baby Dance in a Grand Final in Mumbai"". Retrieved 2022-04-25. {{cite web}}: External link in |website= (help)