SoundCloud

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SoundCloud
Type of businessPrivate
Type of site
Music streaming, Internet community
Founded27 August 2007 (2007-08-27)
Headquarters,
Germany[1]
OwnerSoundCloud Limited
Founder(s)
  • Alexander Ljung
  • Eric Wahlforss
Key peopleMike Weissman (CEO),[2]
Eliah Seton (President),[3]
Drew Wilson (COO, CFO),[4]
Lauren Wirtzer-Seawood (CCO, CMO),[5]
Antonious Porch (CDO),[6]
Alexander Ljung (Chairman and Co-Founder)
IndustryMusic, social/Internet community
Employeesapprox. 425 (2021)[7]
URLsoundcloud.com
RegistrationOptional; Required to post and upload content.
Users+76 million users monthly (November 2021)[8]
LaunchedOctober 2008; 15 years ago (2008-10)
Written inRuby,[9] Scala[10]

SoundCloud is a Swedish-founded online audio distribution platform and music sharing website. It is based in Berlin, Germany.

Services[change | change source]

It enables its users to upload, promote, and share audio, as well as a DSP enabling listeners to stream audio. Started in 2007 by Alexander Ljung and Eric Wahlforss, SoundCloud has grown to be one of the largest music streaming services.[11] SoundCloud offers both free and paid membership on the platform. It is available for desktop and mobile devices.

Influence[change | change source]

SoundCloud has influenced the music industry through the success of many artists who have used the service to launch or advance their careers.[12] SoundCloud got support from many investors and other media platforms such as Twitter.[13] Although the streaming platform itself has unsolved funding issues and has dismissed many employees in order to remain profitable.[14]

References[change | change source]

  1. "SoundCloud Listening History (Everything You Need to Know) | SelectYourDeals". 8 October 2021.
  2. SoundCloud Names Michael Weissman to Succeed Kerry Trainor as CEO at Variety;by Jem Aswad; published 1 December 2020; retrieved 5 May 2021
  3. OFFICIAL: ELIAH SETON NAMED PRESIDENT OF SOUNDCLOUD at Music Business Worldwide; by Murray Stassen; published 8 April 2021; retrieved 5 May 2021
  4. SoundCloud Names Drew Wilson COO & CFO at Billboard Magazine; by Chris Eggersten; published 22 March 2021; retrieved 5 May 2021
  5. LAUREN WIRTZER-SEAWOOD JOINS SOUNDCLOUD AS CHIEF CONTENT AND MARKETING OFFICER at Music Business Worldwide; by Murray Stassen; published 10 May 2021; retrieved 26 May 2021
  6. Antonious Porch, General Counsel, SoundCloud at Legal500; published 2019; retrieved 2021
  7. SoundCloud employees shocked by job cuts: 'Nobody saw it coming' at Business Insider; by Sam Shead; published 7 July 2017; retrieved 26 May 2021
  8. SoundCloud Statistics, User Count and Facts from By The Numbers; by Craig Smith; last revised 28 November 2021
  9. "SOUNDCLOUD.COM Technology Profile on BuiltWith". BuiltWith.
  10. "Building Products at SoundCloud —Part I: Dealing with the Monolith". developers.soundcloud.com.
  11. "16 Amazing SoundCloud Statistics". DMR. 24 June 2016. Retrieved 4 August 2019.
  12. Battan, Carrie. "The Messy Story of How SoundCloud Rap Took Over Everything". GQ. Retrieved 24 November 2020.
  13. Kafka, Peter (10 March 2017). "SoundCloud needs more money, or it may sell at a fire-sale price". Vox. Retrieved 4 August 2019.
  14. "Music streaming pioneer SoundCloud raises $75M from Pandora owner SiriusXM". TechCrunch. Retrieved 24 November 2020.[permanent dead link]