Mask Off
| "Mask Off" | |
|---|---|
| Song by Future | |
| from the album Future | |
| Released | April 18, 2017 |
| Recorded | 2016 |
| Genre | Hip hop, trap |
| Length | 3:23 (original) 4:21 (Kendrick Lamar remix) 2:59 (Marshmello remix) |
| Label | A1, Freebandz, Epic |
| Songwriter(s) | Nayvadius Wilburn, Leland Wayne, Tommy Butler |
| Producer(s) | Metro Boomin |
"Mask Off" is the second single off of American rapper Future's fifth studio album Future. The song was released on April 18, 2017.
The song was able to make it to #11 on the Rhythmic, #2 on the Hot R&B/Hip-Hop Songs, and #28 on the Billboard Hot 100 charts.[1][2][3] It was also certified 9× Platinum by the Recording Industry Association of America (RIAA).[4]
In the song, Future raps about his struggle with drug addiction, mainly percocet and molly. He also raps about his rise from being poor and how he now has expensive items.
A music video for the song was released. It was directed by Colin Tilley. In the video, Future is driving in a car with model Amber Rose. He drives through a city on fire. People are rioting and commiting crime all over the city. Future raps on the roof of a cheque cashing place while police and SWAT members fight with rioters. The rioters then dance behind Future and he raps and walks down the street.[5]
The song gained more popularity during the COVID-19 pandemic because of the Centers for Disease Control and Prevention (CDC)'S recommendation to wear protective masks.[6] Future and the FreeWishes Foundation donated more than 100,000 masks during the pandemic through his "Mask On" campaign.[7]
References
[change | change source]- ↑ "Future - Rhythmic Chart History". Billboard. Retrieved August 31, 2023.
- ↑ "Future - Hot R&B/Hip-Hop Songs Chart History". Billboard. Retrieved August 31, 2023.
- ↑ "Future - Hot 100 Chart History". Billboard. Retrieved August 31, 2023.
- ↑ "Future - Mask Off". Recording Industry Association of America. Retrieved August 31, 2023.
- ↑ "Director Colin Tilley Talks Concept Behind Future's Epic 'Mask-Off' Video". Billboard. Retrieved August 31, 2023.
- ↑ "Future's 'Mask Off' Trends After CDC Reveals New Guidelines". HipHopDX. Retrieved August 31, 2023.
- ↑ "How Future's 'Mask On' COVID-19 Campaign Has Helped Hundreds of Thousands". Complex. Retrieved August 31, 2023.
