Zong (mobile payments)

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Mobile communications
HeadquartersMenlo Park, California, USA
ProductsElectronic payments
Mobile Payments
OwnereBay Inc.
Number of employees

Zong was a mobile payment company that allowed users to make payments of small amount of money on the internet through postpaid mobile phones.[1] These payments were charged in mobile phone bills by the mobile operator.[2][not in the source given] The company was bought by eBay in 2011[3] and disappeared in 2015.

Zong was based on PayPal based service. Many online games and social networks supported its mobile payment system. It can also be used to buy non-physical things.

Zong was the global division of mobile payment company Echovox. It was started in 2008 and eBay bought it in 2011. It is connected with 67 mobile operators in 13 countries.

Marketing[change | change source]

Zong focused social networks and online games. They were useful to people who do not have a credit card, who wanted to make small purchases online. Zong allowed them to pay with their mobile terminal and the amount is debited by the mobile operator.[4][not in the source given]

The partnership of Zong with mobile operators allowed them to charge customers using short numbers. On March 12, 2009 Zong announced to stop short messaging service and targeting its mobile payment system. Zong published an Application programming interface to allow developers to sell and publish content to mobile customers worldwide.

References[change | change source]

  1. "Zong Lets You Bill Web Apps To Your Phone". TechCrunch. 2008-09-08. Retrieved 2014-06-24.
  2. "Consumer help and FAQs | Zong, Merchant help and FAQs". Zong. Retrieved 2014-06-24.
  3. 5:21 pm ETJul 7, 2011 (2011-07-07). "EBay's Zong Deal: Mobile Payments Are All Fun & Games - Venture Capital Dispatch - WSJ". Blogs.wsj.com. Retrieved 2014-06-24.
  4. "Where to find Zong – Facebook, IMVU, Playdom, and more". Zong. 2010-02-16. Retrieved 2014-06-24.