George H. W. Bush 1988 presidential campaign

Bush–Quayle '88
Campaign	1988 Republican primaries 1988 U.S. presidential election
Candidate	George H. W. Bush Vice President of the United States (1981–1989) Dan Quayle U.S. Senator from Indiana (1982–1989)
Affiliation	Republican Party
Status	Won election; November 8, 1988
Headquarters	Washington, D.C.
Key people	Lee Atwater (campaign manager), Roger Ailes (media director)
Slogan	Experienced Leadership For America's Future

The 1988 presidential campaign of George H. W. Bush began on October 13, 1987, when Bush, then the sitting Vice President of the United States, announced he was running for the Republican Party's nomination in the 1988 U.S. presidential election.

Bush won the 1988 election against Democratic nominee Michael Dukakis on November 8, 1988. He was inaugurated as president on January 20, 1989.