Hennes & Mauritz

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H&M Flagship store in Causeway Bay, Hong Kong

H & M Hennes & Mauritz AB (H&M), is a Swedish clothing company. It sells fast fashion at cheaper prices. The company was created in Västerås, Sweden, in 1947 by Erling Persson.[1] At first, the company only sold women's clothing. At that time, it was called Hennes, Swedish for "hers." In 1968, Persson got the building and inventory of a Stockholm hunting equipment store named Mauritz Widforss. A supply of men's clothing was part of the inventory. This caused Persson to decide to also sell men's clothing. He renamed the store Hennes & Mauritz, later shortened to H&M.

H&M has more than 1500 stores[2] in 28 different countries. It has more than 60,000 employees.

References[change | change source]

  1. "History". Archived from the original on 2013-03-19. Retrieved 2020-06-10.
  2. "Full year report 2019 Q4" (PDF). H&M Group.

Other websites[change | change source]